News / April 16, 2015

Are you Dressed to Serve?

By Laura Dutton

“The UK hospitality market is set to be worth an incredible £82.8 billion* this year as hungry brits choose to hang up their apron strings and leave it to the professionals.

In the last 20 years the UK has enjoyed a social revolution where eating out one or twice a week is considered the norm, with informal and casual dining concepts emerging as customer favourites.

Food may be served up in a more relaxed environment, but our palate is more sophisticated than ever with culinary influences from around the world tantalising our taste buds.    From oriental buffets to grab-and-go street food, hotel dining rooms to gastro pubs, an estimated 2.7 million** people are employed in the industry, making hospitality the fifth biggest employer in the UK.   One in four of us have worked in the industry at some point in our lives – but what on earth were we wearing!?

Eating out once or twice a week is now considered, 'the norm'. Eating out once or twice a week is now considered, 'the norm'.

Most establishments insist on staff wearing a uniform of sorts; a uniform that helps create an impression of order and efficiency which is paramount in the food and beverage industry.   With such an eclectic mix of establishments comes an unprecedented demand for varied and practical uniform solutions for service staff.

From bartenders, waiters and baristas to pot washers, cooks and Michelin starred chefs,  Premier Clothing offer the industry a collection of hospitality wear that is unrivaled and we’d like to show you some innovative and interesting ways that you can build out a staff uniform using pieces from the fabulous 2015 collection.   You can use these ideas to help inspire customers and help them to make informed, appropriate and above all, exciting uniform choices for 2015.


COFFEE SHOPSince the well-known coffee brands hit ours high streets in the 90’s and the country has been whipped in to a frenzy of ‘Mocha-Choca -Frappacinos!’  According to the BBC, we spend an average of spend £2,000 a year on getting our much needed caffeine hits.    Mix and match with brown, chestnut and cream tones to create a warm look that screams “double expresso!”


CAFE_TAKEAWAYThe demand for food on the go is more popular than ever.  Fresh sandwiches and cream cakes served in a deli to fish and chips from the takeaway – everyone serving in this industry will need suitable protective clothing.


AFTERNOON TEATraditionally a pastime undertaken by only the wealthy, afternoon tea is now served by many hotels and not seen a decadent as it perhaps once was.   However, many establishments serving afternoon tea do try to uphold the tradition of dressing in smart attire using bow ties and waistcoats.  Afterall, there’s nothing wrong with a bit of decadence now and then!


GASTRO PUBA venue that is trendy and modern serving high quality food, wines, cocktails and beers in an informal atmosphere.    Staff normally reflect this service in their dress – fashionable and casual but effortlessly smart at the same time.


CONTINENTALIt’s hard to define an obvious continental style as so many establishments create menus that have influences from all four corners of the globe.   Think quirky Latino dining to elegant Parisian bistros and everything in between.  Premier suggests splashes of vibrant colour with neat sharp lines to the uniform that helps create a tailored look.


* Allegra Strategies

** British Hospitality Association

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